Thursday, 12 July 2007

Livefest – Just Six Weeks To Go!

With less than 6 weeks to go until Livefest launches in Liverpool, more details are emerging of this debut event that’s the talk of the North-West. With a brilliantly conceived lineup, a great family-friendly venue and a strong environmental drive, Livefest is set to be one of the events of 2007.

Livefest is a green event that will be the first of its kind in the North West and is set to attract some 10,000 music lovers to the city to watch a fusion of international, local and unsigned talent take to the stage. Headlining the festival are Alabama 3, Hayseed Dixie, Shack and Tobias Froberg, along with a host of locally sourced talent.
Livefest’s green ambitions have already led to rapturous plaudits. Andy McCartan, the Environmental Services Manager, Liverpool City Council, says that:

“We are privileged to be part of Livefest and would welcome anyone to come and visit our new multimedia exhibition vehicle where our green team will be promoting recycling and answering any questions about Liverpool’s recycling services. I was impressed with Livefest from the moment I heard about it and have become even more thrilled by what the team are doing. In our ever changing local and global climate we have to think of the future and a green project like this is the right way forward. People need to consider the impact of their every day lives on the world we live in. I think this is the start of something special for the Livefest team and look forward to working with them.”

It is Unison’s stamp of approval which has allowed Livefest to go green. The principles outlined in Unison’s latest campaign, Green Unison, include tackling climate change through the use of renewable energy sources, boosting energy efficiency and creating a sustainable and integrated transport policy - all of which are being championed by Livefest.
Not only will all waste from the event be recycled by Unison, but festival goers are being encouraged to use the special public transport links created with the help of Merseytravel, as well as strongly advocating car-sharing if travelling in your own vehicle.

Whilst its foundation is to be a great music festival, there’s so much more to Livefest to keep everyone happy on a (hopefully!) long summer’s day. The Beer Tent will feature exhibitors from Cains Brewery – Liverpool, Hydes – Manchester, Brimstage, Country Life – Devon, Stonehenge – Wiltshire, Inveralmond – Perth, Scotland, Wapping Ales – Baltic Fleet Pub, Liverpool and Mordue.
There will be many food stalls offering cuisine from around the world from vendors to keep appetites at bay! The festival will also feature a selection of arts and craft stalls and much more with tempting produce and goodies. Livefest aims to ensure children who might not quite yet be into the music have a great time, and safe and fun entertainment on offer will include face painting, drawing classes, Punch and Judy, environmental education for those wishing to learn early about recycling and the planet and much more too.

Livefest will take place on Saturday 11th August 2007 at Liverpool Cricket ground. Visit or for more information on the festival. Keep checking for information on the line-up.

Livefest 2007
Saturday 11th August
@ Liverpool Cricket Club, Aigburth Road, Liverpool, L19 3QF
Main Stage:
Alabama 3
Hayseed Dixie
Tobias Froberg
John Smith
Stage 2:
The Diesel Fitters
Jade Gallagher
The Fountains
12pm – 10pm
Ticket price £35 from Info: (0) 20 7099 5991

Press Enquiries:

Print/Broadcast: Damo Jones, Tandem PR, 07795 663114,

Amy Woodhouse, Creative Cultures, 0207 100 3254,

Biographies of Main Acts

Alabama 3

Legendary Brixton collective, best known for the theme tune to the TV show 'Sopranos'. They combine techno beats with country instruments and are a group best sampled live.

Hayseed Dixie

An American group who started out as an Appalachian style tribute to AC/DC, playing traditional instruments such as fiddle, mandolin and banjo. Following the release of 2001's 'A Hillbilly Tribute to AC/DC' they have branched out, playing songs by other rock luminaries, as well as a few original


Formed in 1986 by Brothers Mick and John Head, Shack emerged from the ashes of the Pale Fountains. Having had their fingers burnt by the major records industry - Pale Fountains reached number 46 in the UK charts with Thank You, but were generally misunderstood by their employers - Shack joined up with independent record label Ghetto. Experts at the cleverly understated melodic guitar pop song, 1988 saw the release of their acclaimed debut album Zilch. Yet instead of persevering with their commercial instincts, Shack laid low until reappearing with a single in 1991 and a planned second album for the year after, which was finally issued in 1995. Much of what Shack were doing in 1990 can be heard in the current wave of mid-90s guitar-based indie bands. It is hoped they will be both credited and remembered for their originality.

Tobias Froberg

Swedish singer/songwriter Tobias Froberg, who began his recording career in 2004 with debut album 'For Elisabeth Wherever She Is'. Known for his subtle and delicate song writing style, Tobias is comparable to fellow Swede Jose Gonzalez.

John Smith

John Smith's mesmerising percussive guitar and story telling has been winning fans everywhere. Whether it be playing the guitar lap-style like a drum, detuning the strings mid-chorus or just straight-forward rumbling fingerstyle, the Devon man's playing has prompted both hushed appreciation and riotous standing ovations

Jade Gallagher

Due to her Malaysian-Chinese mother and British-Irish father, Liverpool born Jade has the looks that reflect the city’s cosmopolitan nature.
She was classically trained throughout her teens before opting to concentrate on playing guitar, singing and to try a little writing, something that she found to be more liberating in terms of there not being ‘rules’ to follow.
Her rich, soulful voice and acoustically driven songs have drawn comparisons to artists such as Shawn Colvin and Suzanne Vega. Set to release a debut album in early 2007, Jade has been working with highly respected songwriters and producers, as well as developing herown material.

The Diesel Fitters

Seven piece folk-stomp-rock-esque outfit! The band formed in 2004, and over the past few years the band have built up a loyal and enthusiastic following. Gigs have taken the band far afield: They have played many venues in the Liverpool area: Stamps Bar, Crosby, the Zanzibar, the Magnet, Barfly, etc.
Played the Mersey River Festival on the main stage, the Mathew Street Festival alongside the Buzzcocks, and the Stranglers, in front of 2000 people and toured the West Coast of Scotland, and Limerick, Ireland, to great receptions.

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